Last week I had the utmost pleasure of speaking at Spark & Hustle, a conference meant to inspire women entrepreneurs & those engaging in start-up companies. I was asked to share my perspectives on Muscle Marketing (i.e. strategic marketing that doesn’t include the high price tag usually associated with traditional marketing strategies) and PR. I was really nervous as I’d never spoke in front of hundreds before, but once I was up there it was so thrilling to engage with such a passionate group. Everyone was so friendly and it was extremely exciting and incredibly inspirational to see so many woman fighting for what they believe in and are passionate about.
Biggest takeaways, favorite quotes/perspectives??
1. “Court” failure, incorporate failure as a step in your growth. – Tali Edut, AstroStyle
2. What are you doing now, that prevents you from doing what you want to be doing? Hire someone for that. – Paige Clark, MOGO
3. Put everything in writing AND don’t think you can’t negotiate. – Charley Moore, Rocket Lawyer
4. Be married to the solution, not the process. – Jessica Campbell, Spa Scotta
5. Write down the worst that would happen…fragment your fears. – Leanne Pardo, One Hour Parties
6. Add your business web address in your “about” section on Facebook. It makes your biz more searchable on google. - Cindy Morrison
7. Even in the absence of comfort you just do it anyways”…money talk. - Tory Johnson
8. Spend the 1st 10 minutes of your day doing something that will make you money. – Heather Hilebrandt, Chic Ink
9. No is just not an option. – Sari Crevin, BooginHead
A special thank you to all of the peeps who took the time to come up and say hello during the day. It was such a pleasure meeting you and I definitely came home inspired by everyone’s friendliness and drive! Also, a BIG thank you to Melody of The Crave Company for taking the time to be honest and transparent. Her end of the day keynote knocked my socks off.
photo cred : {jenn elliott blake via instagram}
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