It’s All In The Dress

•  03.October.2012

I couldn’t believe that I couldn’t let it go. I couldn’t drop it. I had to have it.

A couple months back I collaborated with a dream team of creatives on a styled shoot here in Seattle. The second I was approached by the lovely Jasmine Star about the potential of working together, I knew exactly what I wanted the shoot to look like, and the direction I wanted to take the concept. I rarely start a design with a dress, but once I set eyes on this one, I couldn’t have it any other way.

I found the dress randomly while scrolling Pinterest and couldn’t take my eyes off it. BUT…small problem. There was zero crediting under the image (surprise! surprise!) and after a good 30 minute google search I still couldn’t find the source of the image. Long story short, I spent longer than any sane person would tracking down the photographer of the image and after more hours than I’d like to admit, found an original source via Flickr. I was so so excited about the possibility of having this dress or one similar to it as the wedding dress for our shoot, that I sent an email to the email address I found on the Flickr profile and hoped for the best. Within seconds I received a bounce-back email saying the email address wasn’t valid. No!!! Resisting complete devastation, I realized I could send a direct message to the Flickr profile. I left it there and attempted to accept the fact that the dress might be untouchable.

I waited a week, went on vacation, didn’t check emails as a promise to my husband and then on the last day of our anniversary trip realized I had a Flickr message reply waiting for me to find it. There she was…sweet Martha. Martha who took the photograph of the amazing dress AND Martha who custom-made the dress for an art foundation exhibit. Hallelujah!!  A couple messages later, I came to realize that the dress was nowhere near Seattle…nowhere near the United States for that matter. The dress was located in the UK, Martha was on holiday and not home to retrieve the dress, and with a little over a week until the shoot, I started to panic. How would I get it here in time? Would I overnight it? – ouch on the cost! Hop on a plane and fly to get it? – during the Olympics it seemed an impossible feat. Give up and not use the dress, find another?? – Nope…again, NOT an option.

So after a multitude of messages/emails/brainstorming sessions/thank you’s/and plea’s Martha had a friend “post” the dress and with a little over a week to go until the shoot I held my breath and hoped for the best. Again…no other option…no other back up plan…no dress unless this one arrived. Two days later it arrived on my doorstep and it was as exciting in person as I imagined it to be in the original image. I loved everything about the dress, the soft silk, the custom buttons up the back, the hand-stitched pattern covering the front of the bodice. I loved it all. And after seeing the final images from the shoot from Jasmine this week, every drop of effort and brain power was worth it and more. I can’t wait to share this shoot with everyone. Images to come really really soon!

photo cred : {jenn elliott blake via vsco}

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20 Comments

This is a ridiculously amazing story. :) And THAT DRESS! INCREDIBLE! Well done, lady! xoxo

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03.October.2012

Oh man, you have me dying to see the shoot now! Can’t wait.

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03.October.2012

What a dress! Great story too!

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03.October.2012

Ever since I got the tiniest sneaky peek of that shoot I haven’t been able to stop thinking about it. I cannot wait to see the rest of it.

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[...] that are not only beautiful, but are also environmentally conscious as well. As mentioned in a previous post, the dress (shipped from the UK and designed by artist Martha Webb – isn’t it crazy [...]

11.October.2012

I am looking for that EXACT dress for my wedding! It is the most beautiful thing I have ever seen. Could you please tell me how I could get in touch with the artist/designer and see if she would be willing to make another one? I would so much appreciate your help!

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jenn

Hi Whitney! So happy to hear that you love the dress! I have reached out to the designer and will let you know if she is willing for me to pass along her personal contact information. I’ll be in touch :)

jenn

hello whitney :) please see my comment in the stream below detailing martha webb’s contact information. hope it helps!

13.October.2012

We (Style Me Pretty) have SO many questions from our readers about the designer of the gown!! GREAT job in tracking down the designer and getting the dress for the shoot with Jasmine! If Martha Webb can be contacted by our readers, would you please send us her contact info? Thanks so much ~ and thank you for being an integral part of an enormously well-received feature!

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jenn

Hi Eddye! Thank you so much for your follow up with regards to the beautiful dress by Martha :) So happy to hear the dress was so well received by your readers…it really was such a joy to have such a beautiful gown for our shoot! I have reached out to Martha by email to let her know about all the positive feedback in relation to her gown, and will let you know once I hear back from her as to whether or not she is willing to be personally contacted with regards to the gown. Thanks again for the lovely feature on your blog!!

jenn

hi eddye! i heard back from martha this week in relation to her custom designed dip-dyed dress. please feel free to pass on her contact information as detailed in the last comment of this stream to your readers. thank you again for such a beautiful feature on your blog :)

16.October.2012

I, too, would love that EXACT dress for my wedding! I reached out to SMP and am hoping Ms. Webb would be willing to reproduce it a couple of times. Please forward on her response to me, as well.

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jenn

hi jami – please see my comment at the end of this stream including martha’s contact information. hope it helps! :)

jenn

hi jami – please see my comment at the end of this stream including martha’s contact information. :)

16.October.2012

Not to to post an unoriginal comment, but I LOVE THIS DRESS. Would love this dress for my rehearsal dinner! I would be very interested in the designers information as well if she is willing to share!

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jenn

hi johanna – i have included the dress designers contact information at the bottom of this comment stream…hope it helps!

28.October.2012

This stunning piece of art was SO worth the effort of tracking it down! Love your blog and the hanging geometric terrariums you’re currently coveting!

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06.November.2012

***follow up in relation to dip-dyed wedding dress***

hello all! wanted to send along the email contact information for martha webb – the amazingly gifted designer of the dress in our sustainable shoot. martha can be contacted at : marthawebb@live.com. she says she will be available for a limited number of custom orders after late june 2013. thank you again for all the amazing feedback with regards to our styled shoot!

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06.November.2012

Thanks SO much for the info!! I know our readers will be delighted!!!

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jenn

No problem Eddye! Thank YOU for having us on your blog! Such a thrill!